– Marketing expert, entrepreneur, lighting designer & author

Tom Herstad has always been a forward thinking, always up for any challenge life may throw at him.

Born and bred in Toronto, Canada, Tom has been an avid hockey player, coach, passionate outdoor adventurer, cooking over camp fires and enjoying the Thirty Thousand Islands of Georgian Bay.

Throughout the last 25 years, Tom has had a profound impact on the people he has dealt with in business and in his personal life.

2nd Line West is about a Lady who has “A Message For Us All”. It is also stories of what he has learned over his 5 decades. He would like to see more people look deeper into their own lives and see what they can do to experience more happiness and fulfillment.

In his book, 2nd Line West you will find a treasure trove of possibilities and how they can impact and inspire you to pursue a more gratifying life experience. See how readers have been impacted by these stories with their posted Reviews.

Tom Herstad, a marketing expert, entrepreneur, lighting designer who has been bringing physical light into homes for many years is now bringing transformational light into the hearts of families everywhere with 2nd Line West.  One woman made the difference in numerous lives, and her stories can help us better understand what is important. Helping us better understand our own lives as well as the lives of others in our circle of influence. Tom is offering this message of light and hope to a world in need. 2nd Line West is available nationwide on all major and minor book buying sites, See Below.

Tom first started working in sales and marketing for Fortune 500 companies.  As an innovative thinker he was one of the first people to introduce bamboo flooring to North America before demands for eco-friendly and sustainable resources made bamboo a mainstream product. He was the first to bring new product technology into three separate industries. One product he brought into the grocery industry landed him in Maclean’s Magazine as a technology guru. He has also appeared on shows like HGTV “Decked Out” with Paul LaFrance and with Mike Holmes in, “Ultimate Garage” for his LED lighting designs.

Inspired by Jim Carrey’s message delivered in 2014 at MUM University, Tom was drawn to complete this five year book writing adventure. Taking a 4 month sabbatical away from his busy schedule, he set out to share Margie’s life story, her message, and what he has learned.